How much should I charge for dog grooming?

Dog grooming prices typically range from $30–$90 per appointment depending on the dog's size, coat type, and services included. Small dogs with short coats average $30–$45; large dogs with dense or long coats can run $70–$90 or more. Set your price by adding your labor time × hourly rate plus supply costs, then divide by (1 − target margin) to ensure profitability.

How do I price grooming jobs as a new groomer?

Start by calculating your real cost per appointment: labor time × your effective hourly wage plus supplies (shampoo, conditioner, blades, etc.) plus a share of overhead like rent and utilities. Then add your target profit margin — most groomers aim for 40–55%. Don't undercut established groomers just to get clients; low prices attract price-sensitive customers and make it hard to raise rates later.

How long does dog grooming take by size?

Grooming time varies by size and coat. Small dogs (under 20 lbs) typically take 1–1.5 hours; medium dogs (20–50 lbs) 1.5–2 hours; large dogs (50–80 lbs) 2–2.5 hours; and extra-large breeds 2.5–3.5 hours. Double-coated and long-haired breeds add 30–60 minutes regardless of size. These time estimates directly affect your per-appointment labor cost.

SmartBizCalc

Dog Grooming Pricing Calculator

Set a price that actually covers your time, supplies, and overhead — for every breed and service level. No more guessing what to charge.

Dog Details

Dog Size

Coat Type

Services Included

Base Groom Time (hrs)

Your Hourly Rate ($/hr)

Add-Ons ($)

Supply Cost ($ per appointment)

Business Overhead

Overhead Rate (%)

Target Profit Margin (%)

Per-Appointment Estimate

Groom Time (with coat factor)—

Labor Cost—

Supplies—

Add-Ons Cost—

Overhead—

Total Cost per Appointment—

Recommended Price

Minimum Charge (break-even)—

Recommended Price—

Profit per Appointment—

Daily Earnings Potential

Revenue (6 appointments/day)—

Profit (6 appointments/day)—

Estimates only. Rates vary by location, experience, and local market. Matted or difficult dogs may require additional time. Always adjust for your specific overhead structure.

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You might also find useful: Freelancer Hourly Rate Calculator · Contractor Markup Calculator · Break-Even Calculator