Question 1

How much should I charge for a web design project?

Accepted Answer

Web design pricing depends on site type, complexity, and your hourly rate. Brochure sites typically run $1,500-6,000, WordPress sites $2,000-8,000, e-commerce $5,000-20,000+, and custom web apps $10,000-50,000+. Multiply your estimated hours by your hourly rate, then add a 15% contingency buffer for scope creep.

Question 2

How do I estimate hours for a web design project?

Accepted Answer

Start with a base hour range for the site type (brochure: 20-40h, WordPress: 15-30h, e-commerce: 60-120h), apply a complexity multiplier (0.8x template, 1.0x mid-custom, 1.3x fully custom), then add hours for each feature: contact form +2h, blog +4h, CMS training +3h, SEO setup +4h, mobile optimization +3h, animations +6h.

Question 3

Should I charge a rush fee for web design?

Accepted Answer

Yes. A 25-50% rush surcharge is standard when clients need delivery in under half the normal timeline. Rush work disrupts your schedule, forces context-switching, and often involves longer support windows. Always price rush work at a premium — it protects your time and filters clients who are serious about moving fast.

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